Multi-page vs. Single-page checkout

Nothing turns off a potential customer more than an overly complicated Magento checkout process.

Here’s what customer research shows: According to the Baymard Institute, roughly 70% of your customers do abandon their carts just before checkout. Now there could be various factors leading to that. It could be hidden shipping costs or the final price of your product, but here’s the catch: Recent research reveals that it’s really the tedious Magento checkout procedures that often discourage your customers from completing their purchase.

So the big question is, what can you do? Optimizing your Magento checkout is one thing you need to look at, but whether to use a single-page checkout or a multi-page checkout is another important aspect you need to consider. Continue reading

Magento 2.2.2 Plus Xmas Bundle

Two days ago, Magento announced the latest release ver 2.2.2 with a few incredible new features.

Instant Purchase -- an Amazon-like one-click ordering -- is one of them. I’m going to share in more details about this feature below. If you’re looking for an effective way to eliminate cart abandonment, Instant Purchase is definitely a new enhancement you’re going to love.

There’s a good chance that you start planning for 2018, so we have been working hard on updates to make all our premium Magento 2 extensions fully compatible with Magento 2.2.2. Make sure you have all Magento 2 extensions you need (at a huge discount) to exceed your 2018 goals.

Instant Purchase: Amazon-like checkout experience

1-click checkout was a patent solution of Amazon way back in 1999. You might wonder why it was such a game changer? The answer is straightforward, it’s the simplest, fastest way to place an order. Most importantly, it allows customers to complete purchase with a single click using payment credentials and shipping information previously stored with Amazon. It means that when you click Buy now with 1-Click on any product page, it lets you skip the shopping cart and automatically creates an order for that product.

You see, the patent expired on Sept 12, 2017. This is an exciting news for ecommerce merchants everywhere, as it enables all merchants to use similar 1-click checkout technology without having to license it from Amazon.

Creatuity Brings One Touch Ordering to All Magento Merchants

Creatuity Brings One Touch Ordering to All Magento Merchants

Continue reading

UB Data Migration Pro

Jan 30, 2020 Update
UB Data Migration Pro version 3.2.3 has just been released -- here, Fully compatible with Magento 2.3.4

We’re excited to announce that UB Data Migration Pro 3.1.0 is now available -- a major update overhauls the migration dashboard user interface.

An absolutely overhauled Dashboard UI

An absolutely overhauled Dashboard UI

Beyond the revamped user interface, here’s a quick glance at all of the amazing things we have improved in 3.1.0:

  • Allow to keep original IDs of specific data objects
  • Allow to migrate Custom Attributes of Customer and Customer address
  • A brand new Dashboard UI
  • Compatibility testing with Magento 2.1.9
  • Improve with bug fixes

Continue reading

UB Mega Menu v1.0.5

Jan 31, 2020 Update: UB Mega Menu v.1.1.8 release is fully compatible with Magento 2.3.4 and natively supports Magento PWA Studio.
Nov 4, 2019 Update: New enhancement in UB Mega Menu ver 1.1.7 -- allows to restrict access to specific menu groups to selected customer group(s). Fully compatible with Magento 2.3.3.

We’ve just released Magento 2 Mega Menu version 1.0.5 for Magento 2.1.8, which we think you are going to like. Technically, this update is not just a Magento compatibility release, it has been completely revamped throughout LESS/CSS code base. If you look back at the original code of the old version, you can see that, this update offers such advantages as easier and unlimited customization. The version 1.0.5 introduces an absolutely new default style and restructures all existing 4 styles much simpler. Overall optimizations are to make the extension run smoother with the latest Magento 2.

And you can try it right now here.

UB Mega Menu members, just head to your profile at Ubertheme to download the latest version 1.0.5 and follow our user guide here to keep you up-to-date on what changes we have applied to UB Mega Menu.

Below I’d run you through the new 5 default styles -- a very brief Before & After changes in the Magento storefront layouts: Continue reading

UB Instant Layered Navigation & Shop By Brand

Since the launch of UB Instant Layered Navigation last November, we have continued to improve the extension on the feedback coming from the early adopters. Today, we’re very happy to release an important update of this extension which lets you set up Shop By Brand (Manufacturer) functionality with ease. It fully supports multi-website, multi-store configuration. If you’re using our UB Instant Layered Navigation we’d love for you to try it out and share your feedback.

Let’s take an inside look at this new feature:

A visually exciting brands page, with A-Z filter

You must be wondering, why Shop By Brand?

The list of brands is an essential element of Magento store navigation but sometimes the number of brands can be dozens or hundreds. A list of checkboxes would be way too long to handle that, but a dedicated brand listing page is just the right size. Shop By Brand is a way to address this need in a convenient but highly user friendly way.

Shop By Brand - a great way to showcase collections

Shop By Brand -- a great way to showcase collections

Continue reading

UB Data Migration Pro v3.0.9

Jan 30, 2020 Update
UB Data Migration Pro version 3.2.3 has just been released -- here, Fully compatible with Magento 2.3.4

Over the past two years of building the UB Data Migration Pro, we’ve evolved the extension’s functionalities and performance optimization. And we’ll constantly be improving our migration tool to ensure an even better Magento 2 data migration solution for you.

Today, let’s go through our new critical update -- UB Data Migration Pro version 3.0.9, with additional simple yet incredibly powerful features you should keep an eye out for.

Enhanced delta migration -- Both newly created & changed data in sync

The delta migration is used in the last stage of the data migration process to move data that was created or changed after the first migration from your Magento 1 database to Magento 2.

As you might notice, migrating delta data has been introduced since our major upgrade in UB Data Migration Pro v3.0.0. However, it just covers new data created on the Magento 1 site during your data migration process. That means changes to existing data on your current Magento 1 database are not applied and ported to Magento 2.

UB Data Migration Pro v3.0.9

UB Data Migration Pro v3.0.9 -- Enhanced delta migration functionality

With the new improvement in version 3.0.9, UB Data Migration Pro keeps both ‘created’ and ‘changed’ data in sync. Then, you can have an exact copy of the latest Magento 1 database at a specific point in time. Not only does this greatly minimize the manual workaround, but it also ensures data integrity, one of the essential factor for any data migration project. How convenient it is! Continue reading

So you have the perfect set of products and you’re pretty confident that the market will love you. You’ve made sure that every detail is in order—your advertising campaigns, your marketing strategies, your product’s quality. But wait! Are you sure you’ve got all your bases covered?

You see, you may have the perfect product line, but if you do not have the perfect strategy for presenting your products to the market, that won’t do you any good.

Do you see what we’re getting at here? Yes, we’re talking about your online product catalogue. If you’re aiming for more than just a ‘break even’ for your sales, then at this point you should already have seen to it that your e-commerce site is not only functional; it should be appealing as well.

Product catalogues may sound like something from the last century, but the truth is, it’s a crucial aspect that you should be most concerned about.

Just think: How many printed catalogues have you browsed through over the years, only to find yourself dumping them in the trash or stashing them in a corner without even purchasing anything from them? While your site’s visitors can’t possibly dump your catalogues in the bin, there is always that distinct possibility that they will simply ignore the products on your category page. That’s pretty much like stashing your catalogue into a forgotten cranny in their minds.

So how do you keep that from happening? How do you make sure that your category page works to encourage your market to buy your products? This anatomy of a perfect category page will help you to do just that. Continue reading

Nov 1, 2017 Update:
UB Instant Layered Navigation now allows to sync product’s JSON data to AWS S3 to improve performance further.
July 7, 2017 Update:
Adding advanced Shop By Brand functionality.

Finally, here comes our brand new Magento 2 extension -- UB Instance Layered Navigation (beta).

Here’s a fact to keep in mind: Shoppers are impatient. If they don’t quickly find products they’re looking for, you’ll risk losing them for good. Hence, it is of vital importance for your Magento store to enable your visitors to jump directly to whatever they are interested in. And this is why you need this latest addition to our family:

Introducing, the UB Instant Layered Navigation -- your one stop shop layered navigation for your Magento shop.

This extension is created from the ground up for Magento 2. After a careful polishing and added tweets, the UB Instant Layered Navigation offers a vast improvement over the default Magento layered navigation. It provides a richer UX for your store with a number of interactive elements for faster and more dynamic product searching. Because who says multiple-categories filter, attribute filter, visual price slider, visual color switch and other filtering options need be a complicated?

And since there is no limit to how quick instant can get, our layered navigation provides a smoother navigation of your Magento store. Now instant have never been this instant!

Let’s look into the new ways UB Instant Layered Navigation offers the best user experience: Continue reading

UB Data Migration Pro

Jan 30, 2020 Update
UB Data Migration Pro v3.2.3 here. Fully compatible with Magento 2.3.4.

Jun 28, 2018 Update
UB Data Migration Pro version 3.1.5 has just been released -- here, with an absolutely refreshed Dashboard UI. Fully compatible with Magento 2.2.5. It supports Command-line Interface (CLI) which allows you to proceed migration steps using the command lines in CLI mode, after completing all pre-migration setting steps.

After months of hard work, UB Data Migration Pro v3.0 (V3) is now a reality. I am excited to announce that the version 3 (V3) is a complete overhaul compared to its older sibling.

The new V3 provokes familiar questions:

  • Can I migrate Magento 1 data into an existing Magento 2 database?
  • I have new customers, order and inventory changes during the development time, can I transfer such new data from Magento 1 site without re-migration from the scratch?
  • Is it possible to migrate only specific data portions?

The short answer: YES. Even better, the V3 makes life easier for large-scale data migration, with one of the most striking new features -- Delta migration.

UB Data Migration Pro V3

UB Data Migration Pro V3

Continue reading

UB QuickView for Magento 2

We’re excited to launch our new Magento 2 Quick View extension today -- UB Quick View.

The Magento 2 Quick View extension is extremely valuable for Magento stores, it brings a convenient experience to the shoppers: for any item they pay attention to, only one click is needed to reach the item info. There will be no more page reloading, shoppers can preview product detail directly from the category page via a pop-up window with Ajax Add-to-Cart button appears in no time.

UB Quick View is powered by Ajax technology and built in extensive options for configuration. The popup window displays brief product details, a lot like the product page with typical key elements:

  • Product Image
  • The product title
  • Product Description
  • Price and Ajax-add-to-cart button
  • Customer reviews
  • Link to navigate to Product page

See the following screenshots to get an idea of what UB Quick View offers: Continue reading