Designing a carousel (sometimes called ‘slider’, ‘slideshow’) that works can be a real pain and it’s true that sliders do suck if they aren’t used or designed well. You might have heard of the drawbacks around sliders such as:
- Only a small percentage of people actually click on a slider, which almost always the first slide;
- Sliders don’t always work well on mobile devices;
- People tend to ignore your slider because it triggers banner blindness. Visitors will skip the messages in your slider as they consider it advertisement or promotions;
So, is the carousel really bad? If carousels aren’t that effective, why do people use them?
Actually, carousels introduce a level of complexity to an interface, however, the carousels are everywhere on the web and have been an essential web design tool for e-commerce sites.
So, let’s take a closer look at some real use cases to see the possibilities that carousels offer and learn how to make carousels work better. Continue reading
